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Install Based Marketing

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Today, most Marketers are focused on new acquisitions, and mostly forget about Installed Base Marketing. The problem, however, is that only 17% of marketing budgets are allocated to marketing to customers. In order to succeed in business, every company must understand its customers. 

The fact that many businesses are focusing on online sales and discovering new ways to drive ROI is really commendable. A huge and loyal customer base, known as install-based marketing, has been noted as the most important factor in creating real success.

Customers might not see things the same way, as they may be too focused on the problem to consider upgrading. Therefore, it's crucial to market to customers throughout their lifecycle.


At AarMarks Media, we specialize in Install-Based Marketing, a powerful approach that focuses on targeting and engaging prospects based on the technology solutions they have installed or are currently using. Install-Based Marketing allows businesses to identify their ideal customers with precision, tailor their messaging to resonate with their needs, and deliver highly targeted marketing campaigns that drive results. With our expertise in Install-Based Marketing, we help businesses maximize their marketing investments and accelerate revenue growth.

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Why Choose AarMarks Media for Install-Based Marketing?

Deep Technological Insights

By understanding the technology landscape, we can craft highly targeted marketing strategies that resonate with your ideal customers.

Deal Closers are not the only thing AarMarks considers. As part of the customer journey, we focus on how current customers engage with the company's product or service. Obtaining this knowledge is possible by using install-based marketing.

Harness the power of Install-Based Marketing to connect with prospects who are an ideal fit for your products or services. Contact AarMarks Media today to schedule a consultation with our Install-Based Marketing experts. Together, we'll develop a customized strategy to target, engage, and convert high-value accounts, driving sustainable growth and maximizing your marketing ROI.

Our Higher Data Accuracy permits us to design more effective campaigns that complement or compete with each other. Based on an understanding of your audience composition, we can plan campaigns tailored to the features of your product and its potential replacements.

AarMarks Basic Approach for Your Install Base Marketing Campaign.

Complete Customer


Overall Customer


Eye on your


Grow Partner


Get Started with AarMarks Media's Install-Based Marketing Solutions

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