Service Agreement

Terms & Conditions

These Terms represent the formal framework governing lead generation campaigns and B2B marketing services provided by AarMarks Media.

StatusLast Updated: 01-January-2026
For campaign operations or legal audits, email us at: info@aarmarksmedia.com

1. Scope & Engagement

These Terms & Conditions (“Terms”) govern the provision of services by AarMarks Media (OPC) Pvt. Ltd.(“AarMarks”, “we”, “us”, “our”) to its clients (“Client”, “you”, “your”).

By engaging our services, subscribing to campaign audits, or confirming purchase orders, the Client agrees to be bound by these Terms. No variations to these terms are applicable unless explicitly agreed in writing by an authorized representative of AarMarks Media.

2. Scope of Services

AarMarks provides B2B demand generation and lead generation services designed to accelerate pipeline predictability.

Direct telephonic outreach to target B2B accounts. We secure confirmed, high-intent call appointments with key decision-makers who match your ideal profile.

Deliverable: Qualified calendar appointments with transcripts/recordings.

* Note: Services are delivered strictly as per the mutually agreed campaign brief, target criteria, geography, volume, and timelines approved in writing prior to campaign commencement.

3. No Sales or Revenue Guarantee

Our Professional Guarantee:

AarMarks guarantees professional execution, target matching accuracy, and delivery of verified marketing contacts/meetings in accordance with the agreed campaign specifications.

However, AarMarks does not guarantee sales, revenue, conversions, deal closures, or ROI.

These conversions depend on structural factors entirely beyond our control, including:

Client Pricing Models
Product-Market Fit
Market Competition
Campaign Timing
Client Sales Closures
Stakeholder Decisions

4. Lead & Appointment Qualification

Leads and appointments are generated strictly based on the Client-approved Ideal Customer Profile (ICP).

All contacts are verified at the time of outreach via call or email. This ensures that the demographic and firmographic details align with specified ICP targets before they are logged as a valid deliverable.

Campaign ICP Validation Tool

ICP Validation
Verification Standard Match
Dual-channel validation active (Phone outreach + Email validation)
ICP Match Score100%
ICP

5. Client Engagement Policies

To secure optimal campaign metrics, the Client is expected to cooperate in a timely manner. This includes supplying collateral, email domain authentications (SPF/DKIM if required), and constructive campaign auditing feedback within 3 business days of lead delivery.

Continued engagement of our services signals your formal agreement to these terms. If you do not accept these terms, you must request campaign termination in writing.

AarMarks B2B Service Engagement Agreement

Confirm your organization's understanding of our verified lead parameters and the absence of sales conversion guarantees before launch.